Zürich Tourism
Kerstin Haag is an experienced professional in the tourism and events industry, currently serving as Channel & Content Manager for Zürich Tourismus since February 2008, where responsibilities include editorial planning, social media management, and content development for the Zurich Convention Bureau. Prior experience includes a role as Project Manager for the Convention Bureau, handling venue bookings and event planning. Previous positions also include Marketing Manager at Bentour Reisen AG and Group Tours Advisor at La Cordée Reisen GmbH. Kerstin Haag holds multiple credentials, including a Certificate of Advanced Studies in Digital Marketing from the University of Applied Sciences and Arts Northwestern Switzerland, a Certificate of Advanced Studies in Event Management from Lucerne University of Applied Sciences and Arts, and a Dipl. Betriebswirtin in Tourism Management from Hochschule für angewandte Wissenschaften Kempten, complemented by a degree from Universitat de les Illes Balears.
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Zürich Tourism
Zurich Tourism is responsible for destination marketing and therefore also for raising brand awareness for the city of Zürich and surrounding region as a multifaceted tourism destination. The destination Zürich offers leisure guests and business travelers alike a wealth of nature, culture, art, shopping and gastronomy – and all in the immediate vicinity.