ZURU Edge is a manufacturing company that assists with NPD, production, sustainability, and supply chain.

Consumer Goods

ZURU Edge

ZURU Edge's headquarters in Auckland, New Zealand

Nick Mowbray

Amelia Watson

The ZURU Edge Design Team is responsible for creating innovative and visually compelling designs for various products and packaging across multiple verticals, including beauty and pet care. They collaborate closely on new product development (NPD), ensuring designs meet sustainability goals and production standards. By combining expertise from graphic design, creative direction, and brand packaging, the team enhances the overall consumer experience through carefully crafted visual presentations and cohesive brand identities.

Design Team

The Marketing Team at ZURU Edge is responsible for developing and executing strategic marketing initiatives to promote the company’s products and brand. This includes market research, content creation, digital marketing, consumer insights, and coordination of marketing campaigns across various regions and product lines. The team aims to enhance brand visibility, engage consumers, and drive sales growth while aligning with sustainability and production goals.

Marketing Team

The Supply Chain Management team at ZURU Edge is responsible for optimizing the entire supply chain from demand forecasting to inventory management. Team members coordinate production schedules, manage supplier relationships, ensure timely replenishment of stock, and oversee logistics to drive efficiency, sustainability, and cost-effectiveness within the company's operations.

Supply Chain Management

The Customer Relations Team at ZURU Edge ensures exceptional customer experiences by addressing inquiries, managing community engagement, and overseeing service operations. They focus on maintaining customer satisfaction and fostering positive relationships, contributing directly to the company's reputation and success.

Customer Relations Team

The Leadership Team at ZURU Edge oversees strategic decision-making, operational efficiency, and company growth. Comprising the Founder, COO Rascals International Ltd, Chief Operating Officer, and Senior Vice President, they focus on driving innovation, optimizing production processes, enhancing sustainability initiatives, and ensuring seamless supply chain management.

Leadership Team

The Market Expansion and Regional Management team at ZURU Edge drives strategic growth and regional presence by identifying new market opportunities, managing relationships, and optimizing operations across various regions. This team ensures that ZURU Edge's consumer brands successfully penetrate and expand in global markets, including Russia & CIS, Asia, and emerging markets.

ZURU Edge

Org chart

Teams

Design Team

Marketing Team

Supply Chain Management

Customer Relations Team

Leadership Team

Market Expansion and Regional Management

Offices

ZURU Edge

Org chart

Teams

Design Team

Marketing Team

Supply Chain Management

Customer Relations Team

Leadership Team

Market Expansion and Regional Management

Offices

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