Luke Hartwell

Luke Hartwell possesses extensive experience in the toy and retail industry, currently serving as General Manager for APAC, China, and MEA at ZURU Toy Company since August 2021, following roles as Country Manager and Global Commercial Lead. Prior to ZURU, Luke held multiple positions at Hasbro from June 2016 to August 2021, including Business Account Manager and National Account Manager for Sainsburys/Argos. Luke's career began at Tulip Ltd, where roles included Commercial Executive and Sales Administrator between June 2011 and May 2016. Educational achievements include Level 2, Level 3, and Level 4 NVQs in Business Administration and Management from Walsall College, along with foundational education at Kineton High School.