Steve Beckett is currently serving as the Chief Marketing Officer at Zwift since February 2024, after previously holding the position of Chief Marketing and Revenue Officer from November 2014 to May 2023, where Zwift transformed indoor cycling experiences through gaming technology. In addition, Steve is an Advisory Board Member at Carv since September 2023. Prior experience includes roles at Bike Brands, where Steve was Managing Director, and a decade at Sky, culminating in the position of Head of Cycling, overseeing innovative sponsorship strategies for the 2012 Olympic Games. Earlier career roles included Media Planning Manager at Vizeum UK and Media Buyer at Zenith. Steve holds a Bachelor of Arts in Town Planning and Economic Development from Coventry University.
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