Vivi Liu

PR & Digital Manager at ZWILLING Gruppe

Vivi Liu is a seasoned professional with extensive experience in the field of digital marketing and public relations. With a background in law from Fudan University, Vivi has worked in various roles including Assistant Account Director at Allyes, Assistant Digital Manager at Guerlain, and currently as the PR & Digital Manager at ZWILLING J.A. Henckels AG. Vivi is skilled in developing comprehensive communication strategies and tactics, leading teams, and coordinating with internal and external stakeholders to achieve marketing objectives.

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