Vivi Liu is a seasoned professional with extensive experience in the field of digital marketing and public relations. With a background in law from Fudan University, Vivi has worked in various roles including Assistant Account Director at Allyes, Assistant Digital Manager at Guerlain, and currently as the PR & Digital Manager at ZWILLING J.A. Henckels AG. Vivi is skilled in developing comprehensive communication strategies and tactics, leading teams, and coordinating with internal and external stakeholders to achieve marketing objectives.
May, 2016 - present
Digital Channels Product Owner (business Systems Analyst) at Navy Federal Credit Union
Sr. Director, Finance Digital Transformation / EPM Systems, Reporting & Analytics at Advance Auto Parts
Vp, WW Sales Ops & Digital Sales at F5 Networks
Sr. Director - Digital & Technology Partnerships at Agthia
Manager, Digital Analytics & A/b Testing at Publix
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