Carlos X. Baltodano

Carlos X. Baltodano is a seasoned creative professional with extensive experience in design, art direction, and performance marketing within the gaming industry. Currently serving as a Senior Lead Designer at Zynga since February 2018, Carlos leads the Creative Optimization / Performance Marketing Team, specializing in crafting engaging narratives and designing HTML5 ads and email campaigns. Previously held roles include Graphic Designer at Kabam and Lead Artist at Dakota Interactive, where Carlos was instrumental in establishing art styles, mentoring teams, and ensuring quality across projects. With a foundational background in graphic design from various companies, including Namco Bandai Games America, Carlos has developed a robust skill set in Adobe Creative Suite, HTML, and CSS, supporting a diverse range of published game titles.