Matt Penfield

Matt Penfield is the Vice President of Consumer Insights at Zynga, where expertise in gaming and deep knowledge of related industries, such as TV, Film, E-commerce, and Advertising, contribute to their role. Prior to joining Zynga in December 2013, Matt served as the Director of Global Consumer Insights and Strategy at Electronic Arts, providing comprehensive analysis on various aspects of consumer behavior and market trends. Matt's career also includes a position as Global Brand Manager at Sony Online Entertainment. Academically, Matt holds an MBA from the Rady School of Management at the University of California, San Diego, and a BA in English from Pomona College. Additionally, Matt's foundational education was at The Bishop's School.