Jean Wei Shum

Jean Wei Shum is an experienced analytics professional with a strong background in data analysis and management. Currently serving as Principal, Analytics at 2X since May 2018, Jean has progressed through various analytical roles including Senior Manager, Senior Data Analyst, and Data Analyst. Prior experience includes a role as a Data Rating and Labelling Analyst at Facebook, where demographic data for the Youth segment was collected, and feedback was provided to enhance internal tools. Jean also worked as a Content Analyst for Facebook, focusing on the review and analysis of videos to uphold community standards. Previous positions include being a Shift Manager at Natural Sensations, a Social Media Marketing Associate with Associated Students at San Francisco State University, and an Admin Intern at Livescape Group. Jean holds a Bachelor of Science in Business Marketing from San Francisco State University and a Bachelor of Science in Applied Science from Taylor’s University Lakeside Malaysia.