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Kejal Shah

Founder & Chief Author at 021Playbook

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021Playbook

Helping startups go from product to revenue—fast. 021 Playbook is a sales and go-to-market consulting service purpose-built for early-stage startups. We help founders design and execute a customized playbook to land their first customers, build revenue momentum, and scale with confidence. Startups don’t fail because they can’t build—they fail because they can’t sell. That’s where we come in.


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