1iota
Rich Fineza has a diverse work experience in the field of research and analytics, specializing in content strategy and solutions. Rich most recently worked as the Head of Research & Analytics at 1iota since June 2018. Prior to that, they served as the Vice President, Content Strategy at National Research Group from September 2017 to May 2018. Rich also held the position of Vice President, Content Solutions at Nielsen from January 2017 to September 2017.
In addition, Rich has worked as an Independent Consultant from June 2014 to January 2017, where they provided consulting services. Rich served as the Managing Director at Frank N. Magid Associates from January 2015 to December 2015. Before that, they worked at the Worldwide Motion Picture Group as Vice President, where they focused on minimizing risk, maximizing return, and maintaining art from April 2013 to June 2014.
Prior to their roles at the Worldwide Motion Picture Group, Rich was the Vice President, MediaCT at Ipsos from May 2010 to March 2013. Rich also worked at Disney ABC Television Group as the Director, Global Consumer Insights from June 2007 to May 2010.
Earlier in their career, Rich held positions such as Executive Director, Digital Research at GSN from June 2006 to June 2007, and Executive Director, Digital Media at OTX from September 2004 to June 2006.
Overall, Rich Fineza has a strong background in research and analytics, with expertise in content strategy and solutions.
Rich Fineza earned a Bachelor of Arts (BA) degree in Communication and Media Studies from the University of Southern California, where they attended from 1993 to 1997. During the same period, they also obtained a Minor Degree in Film and Television Production from the same institution. In 2015, Rich Fineza completed an Executive Data Science Certificate from The Johns Hopkins University.
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1iota
In 2002, identifying a need to bring passionate fans to televised events, Rob Crawford and Ben Biscotti founded 1iota out of a small office in West Hollywood. In the 12 years following, 1iota has grown from a 2-man company to a full-scale national operation with offices on both coasts, and over 150 active employees. In that time, 1iota has grown its membership to over 1.2 million registered users. The heart of 1iota's business is Audience Casting. Producers hire 1iota because they know we will bring the best, most passionate, most socially-engaged fans to their productions. The NFL Draft, the MTV VMAs, the iHeart Radio Festival, Jimmy Kimmel Live – they're all very different, but have one core need in common: great energy from passionate fans. That's what we bring; and since we're hired by the production, we get to offer these experiences to fans absolutely free. In 2013, 1iota opened its 1iota Events division, offering a 360-degree event solution for clients. Our 12+ years of experience with productions of all sizes and styles, coupled with our unique ability to deliver the right audience and social media impact, position us to produce top-tier events in unparalleled fashion. From conception to completion, or any logistics in between, 1iota Events is the answer to your Event Production needs. In 2014, ‘1iota Presents’, an original creative content development and in-house production department was born out of a growing need for fan/consumer focused digital content. With unique accessibility to fans both online and on the ground, 1iota can strategize, create & produce original digital content to help socially magnify and market your show or event. Content can be white labeled for internal brand release or selectively released through the 1iotaPresents YouTube platform.