Craig Busch

Craig Busch is a seasoned Senior Sales Executive with over two decades of experience driving growth in the Internet of Things (IoT) industry. Currently serving as the Vice President of Sales for the Americas at 1NCE, Craig leads the commercial strategy across the U.S., Canada, and Mexico, focusing on revenue growth and market penetration. Previously, they held significant roles at T-Mobile, Semtech, and Novatel Wireless, where they developed high-performing sales organizations and built strong client relationships. Craig holds a Bachelor of Business Administration and a Bachelor of Science in Business Administration and Management from the College of Business and the University of Oklahoma, respectively.