Serena Li is a forward-thinking Product Designer currently at Verto Health and serving as the VP of Design and Product Designer for UW Blueprint, a student organization at the University of Waterloo focused on enhancing technology accessibility for community-driven initiatives. Previous experience includes a UI/UX Designer role at CIBC, where efforts led to a significant reduction in client interaction steps and improved user experience through research-driven design. Additionally, Serena founded aestronart and served as a Web Developer for AutoTrader.ca. Currently pursuing a Bachelor of Applied Science in Systems Design Engineering at the University of Waterloo, anticipated graduation in 2025.
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