Paula Aparicio is a seasoned professional in digital merchandising and performance management with extensive experience in various roles within the e-commerce and retail sectors. Currently serving as Digital Merchandising Director and Global Head of Digital Merchandising & Photo Production at 24S since March 2020, Paula has previously held multiple leadership positions at vente-privee (now Veepee) from April 2015 to March 2020, directly impacting growth through strategic management across several international platforms. Prior roles include Product Merchandiser for Louis Vuitton for Spain, Portugal, and Morocco, and a marketing internship at La Perla. Paula's educational background includes a Business Management degree from Universidad Carlos III de Madrid and an International Bachelor of Business Administration from ISG Institut Supérieur de Gestion.
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For more than 160 years, 24 rue de Sèvres has been the Paris street address for Le Bon Marché, the world's first and finest department store. Mixing renowned brands and young designers, Le Bon Marché has gained global recognition with its curated product selection, in which authenticity and cultural values subtly blend with a true appreciation of shopping. In June 2017, 24sevres.com becomes the global address for luxury fashion online. 24 Sèvres is the global address for luxury fashion, and the only destination to offer: • More than 150 luxury brands, including Louis Vuitton and Christian Dior, across women’s fashion, accessories, and beauty • An unparalleled Parisian take on fashion, until now conspicuously absent from the e-commerce landscape • Innovative and immersive « windows », adapting online shopping to the evolution of the Internet as a visual medium • Standout customer service, including click-and-collect in Le Bon Marché in Paris, express delivery in more than 70 countries, and a team of Parisian fashion experts available via video chat • The successful loyalty program of Le Bon Marché as a reward for our most loyal clients, both in-store and online 24 Sèvres is a business truly ‘made in Paris’, the first time the experience of the Parisian luxury business has teamed up with the talent of the Paris startup community to code software with luxury standards. 24 Sèvres has been built quietly in the heart of Paris by a multi-disciplinary team with experience in retail, luxury, technology and solutions, and the attention to detail worthy of the French art de vivre. Want to join us? Are you hands-on, results-driven and willing to go the extra mile… find our job offers on lvmh.fr today, and check back on this page for updated vacancies as we continue to grow! 24sevres.com // @24sevres
