Romain Frocourd has a diverse work experience spanning across various industries. Their most recent position was as the Head of CRM & Loyalty at 24S since March 2022. Prior to that, they worked at Rakuten France, where they held the role of Head of Loyalty and CRM from January 2018 to June 2021. Romain also served as the CRM Manager at Rakuten France from January 2017 to December 2017.
Before joining Rakuten France, Romain worked as a Marketing & CRM Project Manager at La Ruche qui dit Oui! from October 2015 to December 2016. Romain also gained experience as a CRM & Email Marketing Executive at Paul Smith from September 2014 to September 2015.
In 2013, Romain worked at CHANEL as a Marketing Business Analyst from July 2013 to September 2014. Prior to that, they served as a Marketing and Operations Assistant at Lagardere Services Asia Pacific from July 2012 to December 2012.
Romain's early experience includes roles such as Research Executive Assistant at TNS Sofres from January 2011 to July 2011, External Communication & Media Relations Assistant at Ubisoft from July 2010 to December 2010, and Research Executive Assistant at I&E from July 2008 to August 2008.
Overall, Romain Frocourd has a strong background in CRM, loyalty, and marketing, with experience in both strategic and operational roles.
Romain Frocourd began their education journey in 2006 at Lycée Parc de Vilgénis, where they completed the Pre-Business Administration program. Romain then enrolled in EDHEC Business School from 2008 to 2011, where they pursued a Master in Business Management. During this period, they studied various subjects such as strategy, marketing, business development and innovation, project management, and corporate governance. Continuing their education, Romain Frocourd attended EDHEC Business School once again in 2011, this time completing a Master of Science in Marketing Management. The field of study for this degree is not provided.
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24S
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For more than 160 years, 24 rue de Sèvres has been the Paris street address for Le Bon Marché, the world's first and finest department store. Mixing renowned brands and young designers, Le Bon Marché has gained global recognition with its curated product selection, in which authenticity and cultural values subtly blend with a true appreciation of shopping. In June 2017, 24sevres.com becomes the global address for luxury fashion online. 24 Sèvres is the global address for luxury fashion, and the only destination to offer: • More than 150 luxury brands, including Louis Vuitton and Christian Dior, across women’s fashion, accessories, and beauty • An unparalleled Parisian take on fashion, until now conspicuously absent from the e-commerce landscape • Innovative and immersive « windows », adapting online shopping to the evolution of the Internet as a visual medium • Standout customer service, including click-and-collect in Le Bon Marché in Paris, express delivery in more than 70 countries, and a team of Parisian fashion experts available via video chat • The successful loyalty program of Le Bon Marché as a reward for our most loyal clients, both in-store and online 24 Sèvres is a business truly ‘made in Paris’, the first time the experience of the Parisian luxury business has teamed up with the talent of the Paris startup community to code software with luxury standards. 24 Sèvres has been built quietly in the heart of Paris by a multi-disciplinary team with experience in retail, luxury, technology and solutions, and the attention to detail worthy of the French art de vivre. Want to join us? Are you hands-on, results-driven and willing to go the extra mile… find our job offers on lvmh.fr today, and check back on this page for updated vacancies as we continue to grow! 24sevres.com // @24sevres
