Cristina Cobo Becerra

Product Manager at 3INA Makeup

Cristina Cobo Becerra serves as a Product Manager at 3INA since April 2015, focusing on the creation and development of cosmetic products, researching new trends, negotiating with suppliers, managing budgets, and ensuring regulatory compliance across markets. Prior experience includes an Area Manager position at KIKO MAKE UP MILANO - Percassi Group from July 2008 to January 2015, responsible for managing 12 retail locations, achieving commercial objectives, and overseeing team performance. Additionally, Cristina held the role of Store Manager at Yves Rocher from October 1999 to June 2008, contributing to franchise operations.

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