Cathy Caron

Cathy Caron has a diverse work experience spanning multiple industries. Cathy is currently working as a CRO Manager at 3Z Brands, where they oversee the Conversion Rate Optimization program and collaborates with stakeholders across the company. Cathy'sresponsibilities include managing and prioritizing A/B tests, working closely with developers and creative team members, and generating insights using test results and market research.

Prior to their current role, Cathy worked at MedSchoolCoach as a User Experience and Analytics Expert. Cathy collaborated with the marketing and product teams to improve web properties and interactive tools, utilizing advanced analytics, user testing, and UX recommendations.

Cathy also served as a Senior UX Consultant at Fuseideas-Maine and VONT Performance Digital Marketing, where they provided expertise in user experience and consultancy services.

Cathy's earlier experiences include working as a UX Manager at Industrium, where they led client-facing user experience initiatives and conducted research analysis, as well as a Senior Web Developer at The VIA Agency, where they served as the lead information architect for web projects.

Cathy started their career as a Genetics Graduate Student Researcher at Cornell University, conducting research on gene function in C. elegans. Before that, they worked as a Web Developer at Portland Consulting Group, where they handled database development and administrative duties.

Overall, Cathy Caron has a strong background in user experience, analytics, and consultancy, bringing a wealth of knowledge and expertise to their various roles throughout their career.

Cathy Caron completed their education at two different institutions. From 1987 to 1991, they attended Bowdoin College and earned a Bachelor of Arts degree in Biology. Following this, they went on to attend Cornell University from 1991 to 1995, where they obtained a Master's degree in Genetics and Development. In addition to their formal education, Cathy Caron has acquired several certifications, including the HubSpot Content Marketing Certification, HubSpot Email Marketing Certification, HubSpot Growth-Driven Design Certification, HubSpot Inbound Certification, Google Adwords Fundamentals Certification, Google Adwords Search Certification, HubSpot Marketing Software Certification, Google Adwords Display Certification, and Google Analytics Certification.