James Campbell

James Campbell is a seasoned digital communications professional with extensive experience in the sports industry. As Co-Founder of 50 Sport since January 2016, James has been instrumental in building a multi-award-winning creative agency focused on engaging sports fans. Prior to this role, James served as Head of Digital for the MERCEDES AMG PETRONAS Formula One Team, achieving remarkable growth in social media following and overseeing comprehensive web redesign projects. In previous positions at Williams F1 Team and The Group, James honed skills in digital content management, strategy planning, and client relations, while also cultivating a strong background in media interactions within the motorsport sector. James holds a 2.1 degree in Marketing and Management from Newcastle University.