Matthew K. Selby is a seasoned professional with extensive experience in commercial and sponsorship roles within the sports and tourism sectors. Currently serving as Group Chief Commercial Officer at Performance54 since April 2015, Selby leads initiatives that enhance revenue performance in golf sponsorship and destination marketing. Prior to this, Selby held senior positions at Right Formula as Executive Director and Abu Dhabi Tourism & Culture Authority, where significant achievements included managing major events and activating sports sponsorships. Previous experience also encompasses leadership roles in business development and event management with Professional Sports International, along with a foundational stint in operations at InterContinental Hotels Group. Selby holds a Bachelor's degree in Business Management and Economics from Charleston Southern University.
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