Cameron Lawson

Cameron Lawson is an experienced marketing and digital strategy leader with a comprehensive background in loyalty programs, customer insights, and brand strategy. Currently serving as Loyalty Stream Lead and Product Owner for Loyalty at 7-Eleven Australia, Cameron has previously held senior roles including General Manager of Marketing & Digital at PETstock, overseeing marketing initiatives for My Pet Warehouse and Best Friends Pets. Cameron's past experience includes significant positions at Forever New Clothing, Cotton On Group, and CHANEL, where responsibilities encompassed digital marketing strategies across multiple international markets. Educational qualifications include a Bachelor's degree in Media & Communications from the University of Melbourne and a Master's degree in Business Administration from Swinburne University of Technology.