Zabdi Montiel

Zabdi Montiel currently serves as the Head of Digital Marketing, Partnerships & Experiences at 7-Eleven since January 2019, focusing on creating engaging omnichannel experiences for customers. Prior to this role, Montiel was involved in Marketing and Public Relations at Mary Kay Global, where responsibilities included designing PR campaigns and influencer strategies for new product launches. Experience also includes working at Fastenal Company in Regional Marketing, where collaboration with various teams led to successful marketing programs. Earlier roles included teaching English overseas, designing social responsibility programs for AMMAC, and managing public relations for the H. Congreso del Estado de Nuevo León. Educated with a Master in Business Innovation from CEDIM México and a Bachelor of Science in Communication, Marketing, and Advertising from Universidad Autónoma de Nuevo León.