Monica MacEr

Senior Communications Strategist at 72andSunny

Monica Macer has a diverse work experience in the field of communications and marketing. Monica started their career as a Creative Services Intern at The Times, where they designed ads and covers for the newspaper. Monica then worked as a Publications Designer at the Gainesville Ballet Company, creating seasonal publications and programs.

Monica later joined The Adsmith as a Creative Intern, where they gained experience in copywriting, media planning, and developing creative concepts. Monica also had the opportunity to showcase their skills in various tasks throughout the agency.

Monica further expanded their marketing knowledge at The Creative Circus, participating in the Summer at the Circus program. Here, they refined their skills in art direction, presentation, and creative concepting.

Monica then joined Phase 3 Marketing & Communications as an Integrated Communications Intern, working on marketing and PR projects for clients such as Feld Entertainment and the Coca-Cola Bottling Co.

Monica's career then led their to BBDO Worldwide, where they served as an Account Management Intern for AT&T. Monica assisted with account management tasks, competitive analysis, and social media content management.

Monica continued to progress in the advertising industry, joining PHD as an Assistant Strategist, executing tasks on the Kohler account. Monica later became a Strategist, handling media strategy and communications planning for various mediums. At PHD, Monica also served as a Strategy Supervisor, overseeing campaign maintenance and optimization.

Monica then moved on to Pandora, working as an Associate in Ad Innovation Strategy and Product Marketing. Monica led product marketing and commercialization strategies for Pandora's offerings, while keeping up with market trends and competitive insights. Later on, Monica became a Senior Specialist in the same department, leading product marketing and strategy for SXM Media's branded content and podcast ad product suite across multiple platforms.

Currently, Monica is working as a Senior Communications Strategist at 72andSunny, applying their expertise in communications strategy to support the company's objectives. Overall, Monica's work experience showcases their diverse skill set and growth in the marketing and communications field.

Monica Macer holds a Bachelor of Arts in Journalism (A.B.J.) with a concentration in Advertising from The University of Georgia. Additionally, they attended the UNO - Innsbruck International Summer School, although the specific degree and field of study are not mentioned.

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Timeline

  • Senior Communications Strategist

    July, 2023 - present