The Client and Business Development team at A Life in a Day is responsible for cultivating and maintaining relationships with pharmaceutical companies, healthcare professionals, patient advocacy groups, journalists, and policymakers. They identify new business opportunities, manage client accounts, and drive growth by promoting the company's unique, immersive patient-centric experiences through the Interactive APP, Live Role Play, and The Kit. Their goal is to deepen client engagement and expand the company's reach in delivering enhanced patient insights and empathy.