a4 Advertising
Bud Berrett is an accomplished technology executive with extensive experience in engineering and software architecture. Currently serving as VP of Engineering at Optimum Media since December 2017, Bud has held multiple senior roles, including Sr Principal Engineer and Sr Director of Engineering. Prior to this, Bud was SVP of Technology at placemedia, where responsibilities included steering the technological vision and implementation across products and partnerships. Additional prior roles include Executive Technology Consultant, Chief Technology Officer at Vehix, and various positions at other organizations, showcasing a strong background in software development, project management, and security analysis. Bud's career reflects a consistent focus on aligning technology solutions with business objectives and driving innovation.
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a4 Advertising
a4 advertising is an advanced advertising and data company that provides audience-based, multiscreen advertising solutions to local, regional and national businesses and advertising clients. a4 enables advertisers to reach more than 90 million U.S. households on television through cable networks, on-demand and addressable inventory across the U.S., and more than 45 million U.S. households through authenticated, privacy-compliant IP addressability supported by rich data sets and powerful analytics and attribution services in a simple, user-friendly way.