Arzinda Jalil

Arzinda Jalil is a seasoned Digital Advertising Product Manager at AARP since April 2017, specializing in managing paid social campaigns and leveraging first-party audience data for effective advertising strategies. Under Arzinda's leadership, AARP's Facebook digital ad product achieved over 500% revenue growth, while also overseeing internal ad campaigns for various organizational initiatives. Prior to AARP, Arzinda served as an Advertising & Public Service Campaign Manager at The Humane Society of the United States, managing all aspects of traditional and digital advertising campaigns aimed at advancing advocacy goals. Earlier experience includes a role as Campaigns Media Coordinator at PETA, where Arzinda successfully garnered media coverage for various campaigns. Arzinda holds a Bachelor of Arts in Psychology from Boston University.