Alejandra Alvarez is an accomplished professional with extensive experience in strategic management and marketing within the beverage industry. Currently serving as Vice President of Strategy and Beyond Beer at AB InBev, Alejandra has held several significant roles, including Director of Strategy, Portfolio, Data & Insights, and Marketing Director for Innovation and Planning. Prior to AB InBev, Alejandra co-founded and served as CEO of La Totuga SAS, overseeing e-commerce and distribution for personalized children's music. Alejandra's career also includes leadership positions at Diageo and SABMiller, where responsibilities encompassed innovation management and brand development. Alejandra's educational background includes degrees in Business Administration and Marketing from CESA.