Rocío Vargas-Tokuda

Rocío Vargas-Tokuda is a seasoned marketing and business development professional with extensive experience in growth marketing, supply chain management, and strategic analysis. Currently serving as the Global Director of Growth Marketing DTC at AB InBev since August 2022, Rocío manages the growth marketing efforts of TaDa, the company's direct-to-consumer home delivery platform across Latin America and Africa. Prior to this role, Rocío was the Global Head of Marketing for ZX Ventures, where a successful on-demand beverage delivery platform was launched and expanded to multiple countries. Rocío's career includes leadership positions at M.M.LaFleur, Shopbop, Amazon, and Disney Consumer Products, complemented by a strong academic background with an MBA from The Wharton School and a Bachelor's degree in Economics from Vanderbilt University.