Amanda Jillian Parker

Amanda Jillian Parker is a professional with extensive experience in market research and consumer insights. Currently serving as Associate Manager of Consumer Shopper Insights at Newell Brands, Amanda has previously worked as a Market Research Analyst at Burke, Inc. and Worthix, managing a diverse portfolio of clients and delivering actionable insights through data synthesis and strategic storytelling. Education includes a Master’s in Marketing Research from the University of Georgia and multiple bachelor’s degrees, demonstrating a strong academic foundation. Additionally, Amanda has notable volunteer experience at Bearfoot Ranch, where assistance was provided in horseback riding lessons and care for rescue horses. Career highlights include mentoring teammates, conducting engaging presentations for C-suite audiences, and developing innovative training materials and processes.