Joana Araujo

Joana Araujo is a seasoned marketing professional with extensive experience in the healthcare sector. Currently serving as the Global Marketing Head for Abbott Transfusion Medicine, Joana has held multiple high-level marketing positions, including Marketing Director for Latin America and Canada, as well as Marketing Director for Abbott Diagnostics in Brazil. Joana's career also includes leadership roles at Olympus, where responsibilities included Head of Marketing for the Medical Systems Group and Marketing and Sales Manager for Endoscopy. Prior experience encompasses a role as CRM and Marketing Manager at AstraZeneca and Marketing Manager at Synthes. An alumna of IESE Business School, Joana completed an Executive MBA in 2014, further enhancing their strategic marketing expertise.