Randy Hillenberg

Associate Director, Omnichannel Strategy Lead at AbbVie

Randy Hillenberg is an experienced marketing professional currently serving as the Associate Director, Omnichannel Strategy Lead at AbbVie since October 2022. Prior roles include VP, Group Account Director at Digitas Health and Biolumina, and VP positions at WILDTYPE and Area 23, where responsibilities encompassed developing integrated multichannel marketing strategies, analyzing cultural norms and metrics, and delivering innovative engagement solutions. With additional experience in freelance roles and previous significant positions at Harrison and Star and Bayer Pharmaceuticals, Randy has demonstrated expertise in strategic planning, digital marketing, and promotional communications across healthcare sectors. Randy holds a Master of Education in Special Education and Teaching and a Bachelor's degree in Political Science and Government from Arizona State University.

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