Robin Peto

Robin Peto is an experienced research professional with over 20 years in the B2B tech sector. Currently serving as the Managing Director of Research at Aberdeen Strategy & Research since January 2021, Robin directs the organization's research strategy and leads a team of experts to assist clients with critical priorities. Prior to this role, Robin was the Director of Research Strategy at Spiceworks Ziff Davis, where efforts included developing custom research programs and analyzing complex datasets. Earlier experience includes roles such as Product Specialist at Spiceworks and Vice President at Illuminas, where responsibilities encompassed managing research solutions and driving team growth. Robin began their career as an Account Executive at Millward Brown IntelliQuest.