ABN AMRO
Anne-Marij de Koning is an experienced marketing professional currently working at ABN AMRO Bank N.V. since April 2016, with roles spanning marketing strategy, e-commerce engagement for mortgages, and CRM marketing. Prior experience includes a CRM marketing position at Stage Entertainment Nederland, where responsibilities included data-driven optimization of customer relationships and implementing behavior-based customer communication strategies. Additional roles have been held at Joop van den Ende Theaterproducties, Impresariaat Ruud de Graaf BV., and Hemels Publishers, specializing in direct marketing, sales, and event services. Anne-Marij holds a Bachelor’s degree in Theater, Film, and Television Sciences from Utrecht University, a Master’s degree in Policy and Management from the same institution, and is pursuing a postgraduate degree in Digital Marketing Strategy and Leadership at Beeckestijn Business School.
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