Sudeep Haldar

Sudeep Haldar has extensive experience in analytics, strategy, and insights. Sudeep currently holds the role of SVP Growth Analytics and AI Solutions at Absolutdata Analytics starting from May 2018. Prior to this, they served as the Senior Vice President at Cerenti Marketing Group from January 2015 to April 2018, where they were responsible for leading partner roles in CPG, Retail, Strategy, Insights, and Analytics. Sudeep also gained experience in Pharma, B2B, and Technology verticals during this time.

Before their role at Cerenti Marketing Group, Haldar worked at Mondelēz International from October 2012 to December 2014 as the Senior Director of Strategic Enterprise Analytics and Insights, Global Strategy. Sudeep also held the position of Senior Director of Consumer Insights and Strategy Development for Markets/Strategic Insights/Consumer Relations from October 2012 to March 2013.

From May 2009 to October 2012, Haldar served as the Senior Director of Kraft Europe & Developing Markets at Kraft Foods Group, where they led the leadership team for Kraft International. Sudeep played a crucial role in delivering change management in analytics in emerging markets and adjusting the marketing investment portfolio for growth.

Haldar also worked at Kraft Foods Group from August 2004 to March 2007, initially as the Senior Director of Strategic Insights, and later as the Senior Director of Global Analytics and Strategy. In these roles, they led key areas such as developing perspectives on the future, price premium strategy, global market structure analysis, and deployment of new analytical tools globally.

Prior to their time at Kraft Foods Group, Haldar worked at Staples from August 2002 to August 2004 as the Director of Marketing Strategy and Analytics. Sudeep was responsible for corporate marketing strategy, customer insight, and analytics, and played a significant role in improving ROI for marketing investment and implementing portfolio reallocation strategies.

Haldar began their career at McKinsey & Company in October 1995 as a Senior Marketing Consultant, where they specialized in marketing science and served clients in various industry verticals such as retail, consumer, high-tech, and e-commerce. Sudeep established new ways of analyzing online data and authored articles for the McKinsey Quarterly.

Their work experience also includes a role as Manager of Advanced Analytics at ACNielsen in 1994.

Overall, Sudeep Haldar has a wealth of experience in analytics, strategy, market research, and insights, and has held leadership positions in various multinational companies across different industry verticals.

Sudeep Haldar holds a Ph.D. in Marketing from Cornell University. Prior to that, they earned an MBA in Marketing from the Indian Institute of Management Bangalore. Sudeep also completed their BTech degree in Electronics, Electrical, and Artificial Intelligence from the Indian Institute of Technology, Kanpur.