Saravana Sivanandham

Saravana Sivanandham is the current Chief Marketing Officer at Absorb Software. Saravana has also worked for DocuSign as the Digital experience, marketing and eCommerce leader, and for McKinsey & Company as an Expert Associate Partner.

Saravana has extensive experience in GTM, customer research, experience design, channel strategy, technology strategy, enterprise architecture, marketing technology, commerce technology, data, analytics, personalization and people/process enablement. Saravana is known for their ability to drive incremental net new revenue and facilitate channel shift to improve margin by increasing traffic to the digital channels, improving conversion and increasing the average order value.

Saravana Sivanandham has a Bachelor of Engineering (B.E.) from Coimbatore Institute of Technology and a certification in Technical Product Management from the University of California, Berkeley. Saravana also has certifications from Adobe in Adobe Analytics Business Practitioner and AEM Business Practitioner, and from Scrum Alliance in Scrum Certified Product Owner. Additionally, they have a certification from Adobe Systems in CQ Lead Developer.

Their manager is Kimberly Williams, Chairperson and CEO. They are on a team with Mark Behl - EVP, Inside Sales, Aaron Forrester - Chief Operating Officer, and Peggy Pulliam - EVP, Client Services.