Priyanka Arora is an experienced professional in e-commerce and digital marketing, currently serving as Senior Manager of Customer Growth and Loyalty at ABYAT since May 2025. Previously, Priyanka held the position of Senior Online Trading Manager at Chalhoub Group, where strategic direction was provided for high-revenue brands and significant growth was achieved for Swarovski and Guess. Priyanka also contributed to the online trading strategy at Alshaya Group, driving substantial revenue across multiple countries. Earlier career roles included category management responsibilities at Snapdeal and Groupon, where successful initiatives led to category growth and profitability. Priyanka holds an MBA in International Business from Amity University.
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