Sarah Urbanek, CAPM

Sarah Urbanek, CAPM has a diverse range of work experience in project management and marketing roles. Sarah currently works as a Senior Project Manager at AC Business Media since March 2021.

Prior to their current role, Sarah worked at Kohl's as part of the Category & Brand Marketing team in the Men's Division. In this role, they executed site taxonomy and style categorization to drive seasonal marketing plans. Sarah collaborated with various teams within the organization, including merchandising, media, project management, and creative teams, to deliver key merchandising stories aligned with the consumer experience. Sarah also created an empowering work environment by developing a common vision and setting clear objectives. Sarah held this role from March 2017 to November 2018.

Before joining Kohl's, Sarah was a part of the Lands' End team, where they worked in two different roles. Sarah first worked as part of the Email Marketing team, responsible for driving email marketing processes and ensuring quality content across multiple divisions and brands. Sarah also developed personalized email messaging based on marketing data and performed customer experience testing. Sarah held this role from September 2016 to January 2017.

Sarah then transitioned to the eCommerce Customer Experience team at Lands' End, focusing on the Women's Division. In this role, they collaborated with merchandising to align the brand's values and initiatives with the digital presence and online shopping experience. Sarah developed expertise in the Women's line and its customers, presenting a compelling story online and driving email strategies. Sarah also developed an effective email reporting tool to analyze customer engagement data. Sarah held this role from February 2014 to December 2014.

Early in their career, Sarah gained experience at White House Black Market, where they held various roles. Sarah started as an International Merchandising Associate, identifying emerging brands and trends across international spaces and delivering innovative products aligned with financial goals. Sarah also implemented processes and procedures to enhance international growth. Sarah then transitioned to eCommerce Merchandising, where they focused on competitive pricing, online product presentation, and email campaigns. Sarah later worked as an Allocator II, partnering with merchants and planners to ensure product allocation and collaborating on visual merchandising and inventory schedules. Sarah worked at White House Black Market from January 2008 to January 2014.

Overall, Sarah Urbanek's work experience showcases their expertise in project management, marketing, and merchandising. Sarah has a proven track record of driving results, collaborating with cross-functional teams, and developing effective strategies to meet organizational objectives.

Sarah Urbanek attended Northcentral Technical College, where they studied Business, Management, Marketing, and Related Support Services. Sarah obtained the Certified Associate in Project Management (CAPM)® certification from the Project Management Institute in November 2020.