Patricia Corral Álava

Patricia Corral Álava is an accomplished marketing professional with extensive experience across various roles in global brand marketing, product marketing, and international trade advisory. Currently serving as Senior Manager of Global Brand Marketing at Accedo.tv, Patricia previously held positions including Marketing Manager for EMEA & LATAM at Kaltura and Head of Marketing at VSN Innovation & Media Solutions. Patricia's expertise encompasses developing and executing marketing strategies, enhancing brand visibility, and leading content marketing initiatives. Additionally, participation as an EMEA Council Member for IABM highlights a commitment to advocacy and strategic development in the broadcast and media technology industry. Educational credentials include a Master's degree in Digital Marketing Management from EAE Business School and a Master's in International Business Administration from Universidad Internacional Menéndez Pelayo, among others.