Katrina Harianto is currently the Platform Strategy Lead for the Adobe Business Group at Accenture, with over 20 years of experience in customer value management and business change projects. Previously, Katrina held various roles, including Interim Senior Director of Customer Platforms at Asda and Strategy & Business Change Lead at Premier Inn, where they developed data-driven customer engagement strategies. With a strong focus on aligning marketing strategies and operational teams, Katrina has worked with notable organizations such as Samsung, Virgin Atlantic, and Vodafone, consistently delivering transformative insights and capabilities to enhance customer experiences. Katrina holds a degree in People and Organisational Development from the University of Sussex.
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