Jeanne le Lay

Jeanne LE LAY is an accomplished marketing and communications professional with extensive experience in loyalty program development and strategic marketing management. Currently serving as the Loyalty Program Development Senior Project Manager at Accor, Jeanne is responsible for creating a comprehensive international development plan for the ALL loyalty program, leveraging customer data and market trends for member acquisition and retention. Previous roles include Marketing Project Manager at John Paul, where Jeanne optimized high-end customer marketing programs for major clients, and Marketing Coordinator for Disneyland Paris, focusing on market awareness in the Middle East, Russia, and Eastern Europe. Additional experience includes various marketing and communication positions across notable companies such as Paris Marriott, Air France, and Women Management Paris, complemented by academic qualifications in luxury marketing and communications from EIML.