Jorge Zaragoza

Jorge Zaragoza currently serves as the Director de Desarrollo at Accor, starting in May 2024, focusing on assisting investors in making hotel projects profitable. Prior experience includes roles as Development Manager for LATAM at Wyndham Hotels & Resorts and Development & Intelligence Market Manager at JJ Diaz de Sandi & Asociados, where comprehensive hospitality solutions were provided. Jorge's background also includes positions at InterContinental Hotels Group as Development Manager, overseeing expansion and retention of brands, along with sales and management roles at KRYSTAL URBAN HOTELS, Optima Hoteles de Mexico, and NH Hotel Group. Educational qualifications include a Diplomado in High Management and Business Development in Franchises from EGADE Business School, a Bachelor's degree in Marketing from Universidad de Guadalajara, and an ongoing MBA in Marketing from Universidad Tecmilenio.