Hedieh Ekhlasi

Hedieh Ekhlasi is an accomplished digital marketing professional with extensive experience in web demand and user experience. Currently serving as the Senior Director of Digital Demand & Experience at Accruent, Hedieh leads a team focused on delivering optimal web experiences and has successfully redesigned multiple web properties and launched international sites. Previously at Okta, Hedieh managed globalization and localization strategies for the corporate website, overseeing international SEO and A/B testing initiatives. As a co-founder of Birminkeley, an event planning organization, and through roles at Splunk, Leica Geosystems, and Autodesk, Hedieh has built a strong foundation in web marketing management, quality assurance, and project leadership. Educational credentials include a Master's degree in Computer Engineering from UC Santa Barbara, along with specialized coursework in digital marketing and executive education from Kellogg and Oxford College of Marketing.