Simone Colatriano

Simone Colatriano is a seasoned professional with extensive experience in CRM and digital marketing, currently serving as the CRM & Loyalty Manager at Acqua & Sapone since February 2024. Responsibilities include the development and implementation of CRM systems, customer data analysis for engagement strategies, management of targeted communication campaigns, team leadership in customer care, and ensuring compliance with data privacy regulations. Previously, Simone held similar roles within the Acqua & Sapone Group and provided consultancy in CRM and loyalty programs. Academic qualifications include a Master's in CRM and Marketing Automation, ongoing studies in Digital Marketing, and training in project management methodologies. Career highlights feature positions in project management at EY, Mondo Convenienza, and McDonald's, showcasing a strong foundation in data analysis and strategic initiative execution.