Acushnet Europe
Matthew Johnson currently serves as the General Manager for Acushnet Europe Ltd in the UK region, a position held since July 2012. Prior experience includes serving as the Titleist Brand Director at The RFL, where responsibilities involved enhancing marketing awareness in London and securing sponsorship partnerships. Matthew also held the role of Director of Marketing at TaylorMade-adidas Golf, managing a team while overseeing a significant marketing budget. Early career experiences include positions at Diageo GB focusing on category development and at Guinness GB in customer marketing. Educational background comprises a BSc (Hons) in Business & Management Studies from The University of Salford, a Postgraduate Diploma from the Chartered Institute of Marketing, and ongoing studies at Cranfield University.
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Acushnet Europe
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Founded in 1910 we are the largest manufacturer of golf equipment in the world. We are parent to six brands with our European home in St. Ives, Cambridgeshire, being the base for the #1 brands in golf, Titleist and FootJoy. Our offices can also be found in France, Germany, Sweden and South Africa. We are a symbol of excellence that aims to enhance the enjoyment of the game. Our mission – to be the performance and quality leader in every golf product category in which we compete. This has remained consistent since we entered the golf ball market in 1932. To inspire our people, golfers and brands to be #1 and play their very best.