AP

Ana Cruz Pereira

Head Of Customer Experience at Adalberto Textile Solutions

Ana Cruz Pereira is a seasoned marketing and communications professional with extensive experience in driving customer-centric strategies and overseeing marketing initiatives. Currently serving as the Marketing and Communications Director at Adalberto Textile Solutions since February 2024, Ana optimizes the customer journey and implements CRM solutions. Previously, Ana held various roles at Happyfact, including COO and Marketing Manager, where expertise in data analysis informed cross-channel marketing strategies. Additionally, Ana has experience in customer management and project leadership at Grupo Barreiros and has developed marketing skills at Alès Groupe Portugal. Ana holds an International MBA and has completed numerous postgraduate programs in marketing and business innovation, further complemented by certifications in digital marketing and expertise in the wine sector.

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Adalberto Textile Solutions

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From handcraft to technology; the evolution of a family business: Located in the northen region of Portugal since 1969, an area known by its vast textile tradition, Adalberto was founded by the recently married couple Noémia and Adalberto Pinto da Silva. Originally a prtinting mill, the company evolved through time increasing the scope and scale of its operations. From design and conception to delivery in store the company acts as vertical hub in the development and manufactuing of fashion and home-textiles items. With a staff of over 400 highly skilled and motivated members, adalberto connects its internal manufacturing capabilities with the most efficient management practives, innovative equipments and long lasting partnerships within the european textile cluster to offer a global, innovative and sustainable product to its clients. Vision – to be the european leaders in innovation, development and manufacturing of fashion products, focusing on the environment and profitability Values – Honesty, integrity and care for the environment and community.


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201-500

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