Bárbara de Accioly

Bárbara de Accioly is a seasoned UX Researcher and Digital Strategist with extensive experience in user-centered design and ethnographic research. Currently at Adaptavist, Bárbara advocates for the importance of UX research in the development of a new DevOps SaaS product. Prior roles include Senior UX Researcher at Fever, where Bárbara supported alignment among UX teams and facilitated junior researchers' learning. Experience spans various industries including finance, insurtech, and education, with notable clients such as Santander Bank and Pingo Doce. As a former educator at the People & Skills Training Center, Bárbara contributed to UX culture among web developers. Academic qualifications include a Master’s degree in Culture and Communication from the University of Lisbon and a Bootcamp in UX/UI Design from Ironhack.