Alpaslan Bayözhal

ADCO ABOUT US… • Adco was established in 1990 and the leading fine wines and spirits import company in Turkey and North Cyprus. • Adco has a powerfull portfolio of brands and strong presence, deep penetration, and long term commercial relationships with both on-trade and off-trade consumers,and with over8000 sales points around the country. • We have consumer & Trade led sales & marketing strategies, capable of understanding and delivering brand owner objectives. • Superior market knowledge, with the ability to deliver across all sales channels: with a consolidated & harmonious approach that ensures each trade sector & channel is managed in a complementary, non-conflicting manner. Our principle is,“ Right-place-Right-price“. • Ability to develop business within multiple off-trade channels, while still maintaining good commercial continuity. • Well-developed distribution strategy to access hard-to-reach on-trade points. • Extended reach through our own professional in-house sales teams as well as 10 authorized regional sub-distributors - all over Turkey to support our own sales teams at our 5 regional facilities. • Proven track record, 34 years of experience developing, building, and maintaining world-class brands across all segments, and channels, at the national level. • Owing to its dedicated national wine & spirits sales team of 65, also with the support of our sub-distributors, ADCO’s Client Visit Frequency is quite high; that is for each account at least once per week. • Direct one-to-one sales contact with buyers with the help of an experienced Sales Team and a Brand Management Team. • Direct one-to-one sales contact with A+ consumers with the help of a private customer sales team. Market Leader in Imported Wines; • ADCO is responsible for %70 of all fine wine imports into Turkey. • ADCO is responsible for 75% of all Off Trade Sales on the shelves of the National Key Accounts, in comparison to all other importers and their brands.