Sherice A.

Sherice A. is an experienced brand strategist currently serving as a Brand Consultant at Add Psalt since September 2022, focusing on enhancing brand identity and communication strategies for diverse founders in the FMCG sector. Previously, Sherice led brand transformation as Head of Brand at Greene King, driving major brand initiatives and overseeing multi-site operations. Sherice's career includes significant roles at Pentland Brands, managing global brand strategies for Speedo, and achieving innovation at companies like innocent drinks and BRITVIC PLC. Academic credentials include a Marketing degree from De Montfort University, earned in 2007.