Sabrina Wächter

Specialist Datadriven Advertising and Analytics at add2 GmbH

Sabrina Wächter has a diverse work experience that spans over several years. Sabrina most recently worked as a Specialist in Datadriven Advertising and Analytics at add2 GmbH since February 2022. In this role, they were responsible for planning, executing, and optimizing campaigns on various platforms such as Google, Microsoft, Apple, Facebook, Twitter, Snapchat, LinkedIn, TikTok, Pinterest, and Trade Desk. Sabrina also utilized website analytics tools like Google Analytics, Google Tag Manager, and Google Looker Studio to inform clients about current trends and develop strategies based on their goals.

Prior to that, Sabrina worked at Hoppensack Consulting as an Online Marketing Manager from May 2021 to January 2022. Before that, they had a long tenure at VIACTIV Krankenkasse from August 2013 to August 2020, where they worked as a Sozialversicherungsfachangellte.

Sabrina Wächter's education history includes a Bachelor of Arts degree in Marketing and Digital Media from FOM University of Applied Sciences for Economics and Management, which they obtained from 2019 to 2022. Additionally, they completed an Online Marketing Manager program at the Social Media Akademie in 2021.

In terms of certifications, Sabrina obtained multiple certifications related to marketing. In September 2022, they became certified in Data-Driven Planning through The Trade Desk Edge Academy. In May 2022, they also earned certifications in the Executive Program and Marketing Foundations from The Trade Desk Edge Academy. Furthermore, in February 2022, they received a Google Ads Certification in Display Advertising from the Google Digital Academy (Skillshop).

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