Natalie Webb

Natalie Webb serves as the Head of Consulting & Creative Strategy at ADDO Worldwide, a position held since September 2022. Previously, Natalie held leadership roles at Publicis Groupe, R/GA, and 22squared, focusing on social and engagement strategies for high-profile clients such as Toyota and SunTrust. Notable achievements include developing digital strategies, collaborating with cross-functional teams, and enhancing thought leadership through social summits with major platforms. Early career experiences include producing a significant brand marketing campaign for Mutual of Omaha and serving as a social media strategist for Chase Bank, where engagement metrics improved markedly. Natalie earned an ABJ in Public Relations and Spanish from The University of Georgia.