Julieta Palou

Sr. Manager Buying & Trading at Adidas

Julieta Palou is a seasoned professional with extensive experience in supply chain management and marketing operations. Currently serving as the Sr. Manager of Marketing Operations at adidas, Julieta's career includes significant positions such as Supply Chain Manager at Felix Technology Inc. and Country Manager at Centralo. Previous roles encompass managing supply chain and operations at Under Armour, as well as leading logistics and production coordination at companies like La Martina and Polar Racking. Julieta’s expertise also extends to operational oversight at HP and administrative logistics at Farmacity S.A. Educational credentials include a postgraduate degree in Integrated Logistics Management from Universidad del Salvador and a Bachelor’s degree in Business Administration from UADE.

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Adidas

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Adidas designs and manufactures shoes, clothing and accessories for athletes, and more recently, Adidas has added a lifestyle category to the brand. They are the largest sportswear manufacturer in Europe, headquartered in Herzogenaurach, Germany, and they are the second largest in the space globally after Nike. Adidas employs more than 59,000 people worldwide. Adidas is guided by their purpose, ‘through sport, we have the power to change lives. Everything they do is rooted in sport - the way the company is run, how it works with partners, how it creates products, and how it engages with consumers. Adidas aims to to include and unite people in sport, and to create a more sustainable world as they strive to expand the limits of human possibilities. Some of Adidas’ best know brands include, among others, Ultraboost, NMD, and Superstar for footwear, and franchises such as the MyShelter Jacket, the Tiro Pant, and the Z.N.E. Hoodie for apparel. Adidas also prides itself on innovation, recently commercializing successes like Predator Freak Vegan, a 100% vegan football boot, and Adizero Adios Pro 2, a high-performance running shoe that has been worn in the breaking of six world records.