Krishan Upadhyay

Krishan Upadhyay has a diverse work experience in the field of media and digital marketing, spanning over several years. Krishan is currently the Head of Media & Activation at adidas since 2022. Prior to joining adidas, Krishan worked as a Business Director and Group Head at MediaCom from 2019 to 2022. Before that, they held the position of Director of Digital Media and Associate Media Director at The Crayons Network from 2015 to 2019.

Krishan also has experience as a Media Manager at MetaOption LLC from 2014 to 2015 and as a Digital Marketing Manager at ET Medialabs from 2013 to 2014. Additionally, they were one of the co-founders of ASAP360, a boutique digital solutions agency that provided customized digital services to startups and local businesses from 2011 to 2013. Overall, Krishan has a strong background in media and digital marketing and has worked in various roles throughout their career.

Krishan Upadhyay obtained a Bachelor's degree in Mass Communication & Advertising from Punjab Technical University in 2010. Following this, they pursued a Master's degree in Advertising and Marketing Communications from Amity University from 2011 to 2013.